Skip to main content

My biggest lessons from marketing my books and my business (I haven't talked about this) by Tamara Rasheed.


I really want to take you through what happened over those 13 months from March 2020 - April 2022.


I experienced the biggest transformation in my life over those 13 months and... you will see why.


In April 2021, after a solid 4 years of ignoring my need for professional development, self-love, and healing from trauma, I made the decision to give my previous book business another shot and to stop playing small as an author.


The closer I got to my successes in my old business, I would become fearful and it would keep me from being consistent.


Every step I took in that old business felt like trying to walk in quick sand because I didn't know anything about marketing!


I got referrals, but because the people referring customers to me weren't my perfect customers, the referrals weren't perfect customers either and working with them was really hard.


I ended up traumatizing myself because I was going through a lot (homelessness with 4 kids, losing my manuscripts for my own books, and being worried about my children while we went through it all) and I wasn't growing professionally to become an actual business owner.


When I started my business up again in 2021, I was ready!


I wasn't afraid to name my price for my services.

I knew exactly who my perfect readers were.

I knew all of their biggest challenges so serving them and making things easier for them was easy.


And I created a history of doing my inner work and that made me feel powerful and sure in my business.


I attacked any and everything that held me back and made myself a promise - I would never be the one standing in the way of my own success.


March 2021, I started focusing on courses to improve my communication and leadership skills and complete the past so that it was no longer writing my steps.


I owned the title Loving Leader! 


June 2021, I stepped out on faith, took imperfect action, and hosted my first marketing summit exclusively for authors!


This introduced me to a brand new love for my business, a blue ocean of service that I can provide, and a brand new realization about how I can serve authors right where they are.


November 2021, I had a brand new business with a dozen clients - book publishing agencies, self-publishing coaching services, and authors with a message for the masses - helping you build the audiences that truly need you and have been crying and lost in life without your books.

2021 was my first 6 figure year!

But…


 For those of you who keep pushing forward when it seems harder and harder every day to sell your books…


 For those of you who keep putting everything and everyone ahead of yourself and your business because you don't know how to turn your business into something that can support you…


 For those of you who hide in your cave to write because marketing has been scary and uncertain…


I just want you to know it's possible.


For me, the biggest transformations were:


 Recognizing my fears and taking imperfect action in the face of what scared me in the past.


 Thinking about who I am writing books for as early as possible and writing all of my books across genres with who I am writing for at the forefront of all of my ideas.


 Getting really good at organic marketing so that paid marketing is a choice and not a go-to, and building an audience is automatic.

These changes don't happen magically.

They take time to put in place, but they can happen FAST if you have the right support to guide you there.


So I challenge you to create a vision for your book business by December 2022 - it's 2 months away.


Do you want to be like 2017 Tamara, stressed, traumatized, and dependent on others for her success while playing small as a business owner?


Or do you want to be like 2022 Tamara, healed from the past, fearlessly attacking her goals, with a 6 figure income in multiple streams?


If you want to chat about how to get there in the next few months, let me know.


I've helped dozens of authors build the book business of their dreams and create:

 An audience of their perfect readers

 A full pipeline of potential customers

 A business they are proud of that supports them and their families





Labels:

Comments

  1. Omoruyi UwuigiarenOctober 9, 2022 at 3:30 AM

    It's important for people to realise that reaching the goal is never easy. It takes a whole lot to be a successful writer. You can reach out to Tamara Rasheed on Facebook for consultation. She's the best!

    ReplyDelete

Post a Comment

Popular posts from this blog

From the novel entitled, "Beyond Imagination" by Oladele Dada.

 Oladele Dada. It was dawn. The chilly dust-laden wind formed dense fog on the road. The rocky hills and the tall trees made Ajewole a beautiful town. The birds sang aloud, and clanging of stainless dishes in the neighbourhood suggested human activity was at its peak. Humans had begun to move to their various destinations. Adunni had trouble with child bearing and her husband was worried. Then she booked an appointment with her doctor. After several tests, the doctor suggested the couple be patient and that she will surely get pregnant. Not long after, Adunni was pregnant. After several months, Adunni was delivered of a boy. The women in her neighbourhood, alongside the children, sang and danced to her home to celebrate with her. Her husband, Fredrick Olagbade, thanked the Lord and named the boy Juwon.     As Juwon grew, his mother had another child whose name was Olakitan. Juwon was intelligent and his parents were struggling to make ends meet. As poverty st...
6 comments
Read more

BOOK EXCERPT: The Farmhouse by Omoruyi Uwuigiaren

The Farmhouse  by Omoruyi Uwuigiaren Chapter One The Family `Once upon a time in the old town of Gid, an old farmer called Erasmus had a horse and a son. The boy’s name was Jason, and the horse was Francis. They lived in a farmhouse, and Francis took them everywhere they went. The farmer had no wife. She died after Jason was born. Erasmus vowed never to remarry and had remained a widower ever since. Taking care of Jason and Francis alone was never easy, but the farmer promised his late wife on her deathbed that he was going to raise Jason into a fine man. One sad morning, the cockerel said it was dawn. The disturbance woke Jason. The boy stormed out of sleep. He removed the blanket and rolled out of bed. He went to the window and peered out. The weather was clear, and the boughs of trees bowed and danced to the sweet movement of the morning breeze. Jason liked the morning, and then he carried himself to the sitting room, where his father was on his knees saying his morning prayers....
1 comment
Read more

NEW RELEASE: Those Ghostly Victorians by Annette Siketa

  Those Ghostly Victorians by Annette Siketa ABOUT THE BOOK At its zenith, the belief in ghosts in the Victorian era bordered on the hysterical. From stately homes to deserted wells, no dwelling was complete without a resident ghost. Halls and mansions and even the odd palace or two, spawned a multitude of family legends, many of which still persist. Many people claimed to have direct contact with a ghost through an object such as a ouija board or a pen, the latter collectively known as 'spiritual writing'. For example, a secretary allegedly continued to take dictation from his employer long after the latter was dead. Whether it was through books, plays, or supposedly true stories, the influence of the supernatural was profound. And it is not difficult to understand why, especially in the 'lower class', the majority of whom were uneducated. With nothing but drabness and poverty on the horizon, events such as a windy night or a violent storm were likely to set the ima...
Post a Comment
Read more

NEW RELEASE: “COMING HOME” BY OMORUYI UWUIGIAREN

  COMING HOME  BY OMORUYI UWUIGIAREN   About the Book Dalmos didn’t just save her life; he became her silent guardian, shielding her from the crushing weight of medical bills and the trauma of her past. When Lizzy reaches out to thank her mysterious saviour, she expects a formal meeting. Instead, she finds a man drowning in a different kind of silence—the lingering grief of losing his wife to a battle he couldn’t win. In the quiet intimacy of a “ party for two ,” two shattered souls begin to piece themselves back together. Lizzy is running from a toxic past and a brutal assault; Dalmos is hiding from a house filled with echoes. Together, they discover that while the world can be cruel, the right person can make it worth surviving.     Excerpt   Chapter 1 The task at my office wasn't just a project; it was a paper mountain that loomed over my desk, threatening to bury me alive. Every end of the season was like this—a brutal marathon t...
Post a Comment
Read more

BOOK EXCERPT: THE POLITICALLY INCORRECT DICTIONARY by Annette Siketa

  THE POLITICALLY INCORRECT DICTIONARY   Annette  Siketa   © Copyright Annette Siketa, 2025   EXTRACT     Author’s Note.   I have no doubt that some readers will find some of the listings in this dictionary, offensive, and while I regret any discomfort this might cause, neither I nor anyone else has the right to censor history.  Therefore, no listing comes with an apology. Readers should bear the following points in mind:      • Words such as ‘bastard’, ‘gay’, and ‘queer’, are used in their original context. • Unless specified otherwise, all places  are located in   England . • Some quoted text could not be verified due to the passage of time.  In these instances, the text is quoted exactly as it appears in the source material. • Where a word has evolved into different meanings, the oldest known meaning is usually given first. •  As a general rule , some old, misspelt, and hyphenated words have bee...
Post a Comment
Read more

The City Heroes and Other Stories from the Heart of Africa

Tonight during story time take a trip to the heart of Africa. Make new friends including a clutter of cats otherwise known as The City Heroes. Follow a pair of jungle ants as they rescue their friend from a raging storm. Tag along with a country boy as he hunts wild birds to prepare a feast for his father’s arrival. Understand the true meaning of mercy and charity when a stranger is caught stealing eggs from a farmer. Help a baby named Thomas find his way home after he strays from his father’s boat. Follow Blaize and his newfound canine friend Thatcher as they thwart a group of kidnappers in Blaize and the Master of Enchantment. Beautifully illustrated pictures help tell all six stories including The City Heroes, The Jungle Ants, The Country Boy, Stranger on the Farm, Baby Thomas and Blaize and the Master of Enchantment. Encounter adventures beyond your wildest dreams, learn about the beautiful country of Nigeria, and see how easy and how fun it is to learn about a new culture...
3 comments
Read more

BOOK EXCERPT: The Bald Monkey by Dickon Levinge

The Bald Monkey by Dickon Levinge ABOUT THE BOOK An anarchic black comedy of denial, anger, obsession, revenge and extremely poor judgement. Seven years after losing his wife Henry still grieves. Her body was never recovered and Henry, a photographer who lives in the idealised snapshots of his past, stubbornly maintains she's just missing. Now his estranged sister-in-law, Marion, re-enters his life to finally have her sister declared legally dead. Local gallery owner Sonia 'Groucho' K discovers who was responsible for the tragedy. Wounded by a recent betrayal she sees an opportunity for vengeance-by-proxy. She leads Henry and 'Dizzy' Des, a former convict with a kind heart but a hair-trigger temper, on an elaborate mission to disappear the culprit. The trio conspire in their regular watering hole, The Bald Monkey, and their plan becomes increasingly absurd. Meanwhile, Henry rekindles his once close friendship with Marion, the only remotely level-headed member ...
Post a Comment
Read more